At Big Red Rocket we design outstanding websites and write engaging copy for a number of business sectors.
Getting ahead in business is no easy task and making sure your website communicates your brand, image and message is vital in today’s economy.
You don’t need us to tell you how much business is won and lost over the Internet. How your potential customers and clients make judgments about you and your competitors, many times simply over how a business image is perceived.
So many of your future customer and clients are starting their commercial journey from a Google search; finding information about businesses like yours and making decisions on whether to contact your or your competitors.
An outstanding business website needs many things. It needs great architecture, to enable people to find you; it needs jaw-dropping imagery, to keep them engaged; it needs intuitive navigation, to get them where they want to be; and it needs compelling content, to give them the information they need and the search engines the understanding of how relevant your website is to their search.
A website for lawyers, be they solicitors or barristers, needs some key requirements for success.
Your clients are generally reactive to their situation and want authoritative information quickly and easily. The layout and navigation of the website need to intuitive and easy to use.
Your clients do not want to work out how to get the information but navigate easily using identifiable links, images and descriptive menus.
Your home page needs to be both visually attractive and reassuring. They need to get a feel for your practice in that you are an authority for their legal issue and that you can help them.
Your client needs to be able to find your contact details easily and quickly. These can be placed in a number of page areas that are drawn to the eye.
With web searches moving to mobile devices more and more, your website must be fully mobilised so that it renders perfectly, no matter what device it is. The telephone contact numbers need to be “clickable” so that a client on a smartphone just need to tap your number to make the call to you.
With the provision of legal services becoming more and more competitive online, making sure that you get the most from your website and digital marketing is vital.
E-Commerce websites have allowed business and individuals the opportunity of entering a global marketplace and selling their products and services online to an ever growing customer base.
24 hours a day, people are making Google searches for products and services like yours, to buy online, from the comfort of their own homes and offices. As with any online business, competition is high and when a potential customer lands on your e-commerce website you need to make sure they will buy from you rather than someone else.
We obviously cannot guarantee a visit will equal a sale, if we could then I would be writing this from my private Caribbean island. What we can do is design and develop outstanding e-commerce websites that will give you an excellent chance of attracting customers and giving them every opportunity to buy from you.
An e-commerce website needs to have an excellent architecture, one that the search engines can crawl and index easily. It needs to show your products and services off to their best and give clear descriptions and pricing. It needs to be easily navigable and allow your customers to purchase with ease and peace of mind.
In starting to design and develop an e-commerce website we will need to understand your business, your products and services, and your proposed customer base. We want to make sure that your investment into an e-commerce website is a wise one and will reward your entrepreneurial drive.
When deciding where to dine, meet for a drink or arrange a night out, your customers are making their decisions based on both recommendations and your digital presence.
It is well known that a simple recommendation just won’t cut it anymore as people want to check out where they are going and what type of place it is. They are also looking for your contact details and how to get to you.
Your website needs to reflect the personality and ambience of your establishment, whilst giving new customers an idea of your menu and drinks list.
Well chosen imagery and personalised content is key to getting that feeling across to your customers.
It is also an ideal way of letting existing customers know about changes, specials and offers that will bring them back, time and time again.
More and more people are making their bookings online and we can integrate such a system into your new website.
Many bars and restaurants make the mistake of only having their menus and drink lists in a PDF format. Whereas this is great for customers wanting to download them, it does little for those ever-important search engines. As well as a downloadable PDF we make sure that all your website information is in highly crawlable HTML thereby letting not only your customer know what you are serving, but also Google, Bing and the other search engines.